Conduct Causal Market Research faster, with higher quality and more ethically than existing methods, with guaranteed human-level reliability.
Our Partners
Work with synthetic Researchers, Economists, Sociologists and Psychologists to answer any causal behavior question.
Conduct causal experiments for any human behavior to predict market impacts and craft messages that resonate, all in minutes.
One Platform.
Infinite Intelligence
Product
Determine value of every feature of any product, to any mindset
Marketing
Segment any audience by need instead of by demographic, for any medium
Policy
Simulate policy outcomes, for any universe of actionable policies
Healthcare
Optimize patient care and hospital efficiency, for any healthcare setting
Sales
Understand what features are nice-to-have vs need-to-have, for any purchase
Content Creation
Gauge audience preferences to tailor content for increased engagement
How it works
01
Enter a causal question
You enter a question. We use AI to assist you to develop a causal experiment. Our AI suggests attributes, levels, traits, dependent variables, and statistical power needed for your experiment. Users can customize any aspect of their experiment.
02
Select Population Traits
You select population characteristics and we recruit and construct a Representative Population. Each Respondent for the experiment has representative characteristic traits of your selected population.
03
Conduct the Experiment
We poll the Representative Population to obtain answers for each respondent. Each persona performs several choice tasks. The answers are logged and passed along for analysis. Our results are auditable to all investigators.
04
Analyze Outcomes
Results are analyzed using state-of-the-art causal modeling techniques. The coefficients are used to estimate the preferences of subgroups in the population, create clusters, and report on which features of the product each persona prefers, and why..
Methods trusted and used by hundreds of companies
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For commercial inquiries: ethicsboard@subconscious.ai